In February 2013, Griffin Farley lost his battle with mesothelioma. While he was a Strategy Director at BBH New York, Griffin dedicated much of his time to aspiring planners/strategists hoping to break into the industry. So many junior strategists got their first coaching, their first training, their first career advice, their first ‘Don’t worry, let me explain….’ from Griffin. We'll never forget him and his unrivaled generosity.

The advertising industry is becoming increasingly competitive. More than ever, aspiring planners need people like Griffin. We created the Griffin Farley Search for Beautiful Minds to capture Griffin's spirit and continue his legacy.


The Beautiful Minds program is a hybrid planning bootcamp and networking event. Participants will get a free crash course in planning from some of the top planners in the industry. Directly afterwards, participants will be split into teams of 4-5 and given a chance to apply their learnings to a brief. The teams who’ve best addressed the brief will be able to present their brilliant strategies in front of a room packed full of heads of departments and recruiters. Although we're only able to select a few finalists to present at the showcase, all participants will have the same opportunities to network with judges, mentors, and recruiters.

The program will take place in New York City. We ask that participants please
attend all events throughout the duration of the program.


Monday, June 17 at 5:00 PM ET: Applications due
Friday, June 21: All selected applicants informed
Friday, July 19: Welcome mixer with mentors

Saturday, July 20: Workshop and briefing
Sunday, July 21: Presentations and finalist selection
Tuesday, July 23: Finalist Showcase

Monday, June 17 at 5 PM EST